A History of Rabbit’s Motel
55 Years In Service
Opened in 1947 by Fred “Rabbit” Simpson, Rabbit’s Motel and Cafe was a crown jewel of Black-owned Tourist Courts for African-American travelers in the segregation-era South, providing lodging and good home cooking to the Negro Baseball League, chitlin’ circuit band members, Black sports figures and other African Americans traveling through Asheville. It was an $89,000 business upon opening and featured an indoor dining room fountain, state-of-the art boiler, curb-side service, wide brick-trim columns topped with sculpted vases and modern room furnishings of the time.
Most of the larger Black bands and entertainers stayed at the James-Keys Hotel, originally the Booker T. Washington, a Black-owned ballroom/venue, hotel and apartments, and billiards floor on Depot St.
Rabbit’s Motel Guests
The Asheville Royal Giants
Lost Communities of Black Exceptionalism in Asheville
Rabbit’s Motel sat in the heart of Southside, a once-flourishing African-American community that was one of many early-Asheville flourishing Black communities in Asheville. Southside contained a vital business and entertainment district as much as The Block in the center of downtown, which was a center of Black commercialism and one of the largest black-owned business districts in the South. The Block was adjacent to East End, home of Stephans-Lee High School, the only public African-American school in Western North Carolina, taught with University professors from around the country.
Southside was a mixed district of businesses ranging from funeral homes and drive-in diners, and was an entertainment hub of hotels and bar-clubs frequented by chitlin’ circuit groups as well as supporting a robust local music scene of Black bands that created many local standouts.
Municipal neglect to these communities allowed widespread blight. The practices of Urban Renewal upended these historic communities over a period of 30 years. Entire neighborhoods were removed, roads were redrawn. Communities and their sense of belonging and connection were dismantled. In just the East Riverside area alone, “we lost more than 1,100 homes, six beauty parlors, five barber shops, five filling stations, fourteen grocery stores, three laundromats, eight apartment houses, seven churches, three shoe shops, two cabinet shops, two auto body shops, one hotel, five funeral homes, one hospital, and three doctor’s offices.” (Reverend Wesley Grant)